In this article, CA Karan Batra shares seven practical and successful ways to make money through a blog based on his extensive experience. If you want to get started in this direction, check out some resources at the end of the article.
About the author: Karan Batra is a chartered accountant and is regularly featured on NDTV, ET Now, CNBC etc. He also blogs regularly on charteredclub.com.
I’ve been making money online for more than 13 years, and I must say that this is the best time to start a business online. Today’s opportunities are immense compared to what they were a few years back.
Earlier, people were never comfortable swiping their cards online or buying a digital product. But, covid has changed everything. From millennials to senior citizens – everybody is now online.
And if you think that there is a lot of competition, then let me tell you that the demand is so high that if executed properly – online businesses make much more money than offline. A lot of my friends who started post covid are already earning crores within two years of operations, and in this article, I will be sharing my practical experience – the seven most successful ways to make money through a blog
1. Advertisements
The easiest way to make money online is through advertisements. You write a blog or create a video, and Google would be happy to start displaying advertisements on your blog/video. You can easily partner with Google Adsense, and if you have some decent traffic, Google would be happy to stay displaying ads on your website on a revenue share model.
You may have seen ads of big brands appearing on a small blog/video and wondered how such newbies get big clients. Then let me tell you that these ads are facilitated via Google Adsense. Google Adsense acts as an agent between the advertiser and the publisher and takes his share.
Usually, Google Adsense pays the publisher per click basis in the range of Rs. 8-10 per click if the visitor is from India. But the important question is how many people click on advertisements and how many just skip them? Usually, a 1-2% click-through rate is considered fairly good in the Industry. Thus, if you are getting, say, 3 Lakh page views per month, and if 2% people click on your ad – you get 6000 ad clicks. And at Rs. 10 per click, you make Rs. 60,000 per month.
The more ads you display, the more the probability of getting an ad click. However, displaying more ads also means that the website may look spammy and turn away your visitors. So you got to strike …….